BusinessDUTCH. NEW. AND ALREADY IMPOSSIBLE TO GET OUT OF THE KITCHEN.
More than pans: a brand your customers furnish their kitchen with, cook with and give as a gift. We are building it together with a select group of retailers. Are you in?
- No minimum order
- Fast delivery
- No price competition
- 30-day payment terms
Teun, who founded Cook & Pan, with brand ambassador Nadia Zerouali (TV chef)
Thank you, we have your request.
Teun will be in touch within one working day.
Fill in your request
Two short steps. No strings attached.
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Reach in 2025
10.5 million people saw our ads. You get to benefit from that.
We create the demand
Your customers know Cook & Pan before you have to explain a thing
Cook & Pan is everywhere you look. In 2025, 10.5 million people saw our campaigns, good for 146 million impressions. Every single day we inspire the Netherlands to get more out of the kitchen.
And we notice it: customers keep asking us where they can see our products in real life. Until now we had no answer for them. That is about to change, and that is where your shop comes in.
Reach in 2025
10.5 million people saw our ads. You get to benefit from that.
Buying, the way it could be
What you get with us, and usually do not get from an ordinary wholesaler.
THE COLLECTION: EVERYTHING GOES WITH EVERYTHING
Single pans, complete sets or a full colour line.
Ceramic
The bestseller. PFAS-free, nothing sticks, in the full colour palette.
Stainless Steel Honey
The honeycomb structure on the inside keeps anything from sticking. For the customer who buys on engineering.
Cast iron
Lasts for generations. 25-year warranty, beautiful to look at, and an affordable gift!
Bakeware set
PFAS-free bakeware sets. Extreme quality, in a beautiful finish.
The terms
No small print, this is it
None
Start with as much as you dare.
Above average
More than the average brand on your shelf.
Selected retailers
A unique position in your area.
Free from €750
Below that, the actual cost.
Within 3 working days
Always, repeat orders included.
30 days
On your first order too.
What you get from us
You are not on your own
Image bank
Product photography and video, ready to use.
Product copy
Ready made, you do not have to write a word.
Your own ordering portal
Log in with your own prices and order whenever you like.
Direct lines
One fixed contact you can actually call.
With the Cook & Pan range I reach a whole new, design-minded audience in my shop. Our cookware turnover has literally doubled!
Rutger, Kookgigant
The process
From request to first delivery
You fill in the form
Two minutes, no figures needed.
Teun calls you back
A short chat about your shop and which line makes sense.
Your first order arrives
Image bank and ordering portal included.
Only then do you pay
By then you will have sold the first pans long ago.
Practical
Questions partners often ask
Working together
Do I have to order a minimum?
No. You can start with a single box to see how it goes, and scale up as soon as you see what works.
What margin can I count on?
Above the market average. We discuss the exact trade prices in the introductory call, because they depend on the lines you take.
Why do you work exclusively?
We work with a limited number of selected retailers. So you will not be standing next to three shops on the same street with the same shelf. That keeps your prices calm and gives you a unique position in your area.
How do I become a partner?
Fill in the form, speak to Teun within one working day, and once we agree you get access to the ordering portal with your own prices.
Delivery and payment
How fast do you deliver?
Always within 3 working days, repeat orders included. You do not have to hold a big stock.
What does shipping cost?
Free from €750. Below that we pass on the actual shipping cost.
What are the payment terms?
30-day payment terms, on your very first order too. No prepayment needed.
Do I get marketing material?
Yes. Access to our image bank with product photography, video and ready-made copy for your webshop, socials or in-store display.
Shall we see if it fits?
Fill in the form and you will hear from us within one working day.
PFAS-free, does not stick
60 Days Trial Cooking
Free Shipping
