Job: Performance Marketing Specialist
Job Details
| Salary | € 4,000 - € 6,000 per month |
| Employment Type | Permanent / Full-time |
| Working Hours | 38 hours, Mon–Fri |
| Location | Arnhem / Lichtenvoorde |
Performance Marketer – Paid Media & Growth 🚀
About Cook & Pan 🍳
At Cook & Pan, everything revolves around joyful cooking and products that spark delight. Premium cookware, surprising content, and sustainable promises. We’re growing fast – at home and abroad – and we’re looking for someone to take our paid marketing to the next level. 📈
What you'll do 🎯
You’ll be in charge of all paid channels: from Meta and Google to Pinterest, TikTok, and marketplaces. You’ll manage the full funnel, analyze, optimize, and scale what works. With a sharp eye for data and a commercial mindset, you’ll make sure budgets are used smartly – to maximize revenue and return.
Specifically, you will:
- 📊 Analyze the full funnel for each channel – from impression to conversion and repeat purchase.
- 📈 Steer based on ROAS, CAC, CLTV, and other relevant KPIs.
- 💰 Allocate the total advertising budget across channels based on performance.
- 🔁 Ensure all campaigns (paid social, SEA, shopping, marketplaces, etc.) align and reinforce each other.
- 🤝 Work closely with our marketing manager, content creators, and external agencies.
- 🧪 Test new channels and constantly search for growth opportunities.
Who we’re looking for 🔍
- 🧠 You have at least 3 years of experience in performance marketing.
- 📊 You’re strong in data analysis and commercially sharp.
- 🧭 You think in funnels, customer journeys, and incrementality.
- 📉 You’re experienced with performance dashboards (e.g. Looker Studio, Power BI or similar).
- ⚡ You thrive in fast-paced environments and love ownership and results.
- 🌍 Experience in e-commerce and international growth is a big plus.
What we offer 🎁
- 🔑 A key role in an ambitious and fast-growing brand.
- 💡 Lots of room for your ideas and initiative.
- 🏠 Hybrid work setup with an inspiring team.
- 💼 Competitive salary, company laptop, travel allowance.
- 🛍️ Beautiful cookware and product discounts just for you.
- ✨ And of course: a solid dose of positive energy.
Ready to make an impact with your skills? 🚀
Then apply now – we can’t wait to meet you! 👇
